Search Engine Optimization
Search engine optimization (SEO ) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (”organic” or “algorithmic “) search results for targeted keywords . Usually, the earlier a site is presented in the search results or the higher it “ranks”, the more searchers will visit that site. SEO can also target different kinds of search, including image search , local search , and industry-specific vertical search engines.




